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Victor Vroom’s expectancy theory

We have said a lot about motivation theories. This is because the subject is very broad, but also very important for the proper functioning of an enterprise. Motivated employees are much more effective...

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Managing employee motivation

One of the main tasks of enterprise managers is to motivate their employees to work more effectively and efficiently. Each of them knows full well how much a motivated individual contributes to the...

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How to create an efficient motivation system in the SME sector

Introducing loyalty systems in large enterprises is a relatively simple thing. Motivating employees to do work with rewards and making them compete against one another is easy when the company has many...

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Building a client base

Creating a base of trusted clients is important in every industry. However, it’s equally important to build a base of potential consumers that you can for instance send e-mails to or contact personally...

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Christmas bonuses for employees

Christmas is almost here. It’s a time when it’s a good idea to take care of your employees. For many of them, it’s a time of intensive work – closing projects, producing end-of-the-year reports,...

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An interview with an expert: Andrzej Ogórek, Commercial Director, DrewnoPark,...

DrewnoPark and DrewnoStyl are both companies with more than 10 years of experience on the market. This means that you have a strong position and lots of satisfied clients. What is your recipe for...

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Take care of the clients before Christmas

Christmas is almost here. There’s little time left to send Christmas gifts to your clients. Why is this so important and why should entrepreneurs remember about that? Because it’s an expression of...

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Control efficiency and dynamically manage sales

Big sales are the goal of every sales specialist. However, things are not always like that. Why? What is the problem with low efficiency and how to improve it? One of the reasons may be the lack of a...

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